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Why Start Fund is a big deal (to founders)

Last Friday news came out that Yuri Milner of the Russian investment firm DST, along with legendary investor Ron Conway’s firm SV Angel announced that their Start Fund would offer all Y Combinator companies $150K in convertible debt — without a cap or a discount.

The news has been dissected every which way and reactions are decidedly mixed:
  • This is “the end of angel investing” 
  • This is an “incredibly savvy media buy”
  • This is a sweetheart deal, “how did others miss it?”
  • Is this sure sign “the bubble is back?“ 
  • Is this “a threat to Silicon Valley?”
  • Is this “a VC killer?”
  • What do the “angels themselves think about this?”

My favorite coverage though is from Roger Ehrenberg. His blog is one of my favorites and I respect his opinion highly. He wrote a great post where he argued that Start Fund is no big deal and it’s business as usual. Other highly respected VCs Fred Wilson and Brad Feld both agreed in the comments.

I largely agree as well. From the investor perspective, this is not a big deal. Essentially Milner and SV Angel were able to act as a LP in Y Combinator without paying the industry standard 2% management fees. They created an index fund across an already well vetted portfolio of companies with the hope of having a seat at the table for subsequent financings. But let’s not call it more than it is. It is a brazen, well played move by a few investors in a very small segment of the startup market. Time to move on.

However, the more interesting question is what does Start Fund mean from the founder perspective? I would argue that it is a very big deal.
Let’s start with the terms. 

$150,000
$150,000 is a very large amount of money to a few startup founders. From my experience at my first startup, I can attest that $150,000 would have gone a very long way. As Charlie O’Donnell recently wrote, many entrepreneurs are no stranger to taking on credit card debt to bootstrap their startup. Charlie took on over $30,000 in credit card debt to give his startup the best chance of success.

I know this story well. I also took on a large amount of credit card debt to give my company a longer runway and the best chance of survival. I have to admit - it wears on you. Knowing that you are consciously digging yourself into a financial hole (and not knowing when you will get out) is very wearisome. This $150k takes a huge personal weight off of these founders.
Interest rate
Higher of 2% or AFR (applicable federal rate).

This is very good. Generally interest rates on convertible debt are in the 7% to 10% range.
No conversion discount

The conversion discount is the discount that the investors of the convertible note receive from the price per share set by investors in the Series A round. This discount percentage is used to calculate the number of shares issued upon conversion of the note into Series A. The discount is usually in a range from 15% to 30% with the standard generally around 20%.

Example: If the conversion discount was 20% and the price of the VC Series A was $1.00 per share, then each $0.80 of the note would convert into one share of Series A.

The terms of Start Fund’s convertible notes have no discount. This means that the note converts 100% at the price set in the Series A.

No price cap
A price cap is another standard term in convertible notes to compensate investors for their early risk. Essentially it assures investors of a minimum percentage ownership on conversion.

Either the price cap or the discount applies on a a conversion, not both. In other words, an investor will receive a price per share that is the lower of a) a [X]% discount from the Series A price, or b) the price per share determined if the valuation was $[X]M. 
Jeremy Liew of Lightspeed Venture Partners walked through an example of this in an answer on Quora:

“Either the cap or the discount applies on a conversion, not both. E.g. if there is a 30% discount to the next round with a $5M cap, and the next round is done at $6M pre, then the 30% discount would apply and the note would convert at $6m x (1-30%) = $4.2M pre. If the next round is done at a $10M pre then the 30% discount implies a $7M pre money conversions which is higher than the $5M cap, so the cap applies.” 

Standard caps are generally in the $2.5M - $4M range for tech startups. 
Start Fund’s convertible notes have no cap. 

Overall

The purpose of discounts and caps is to compensate the investor for the risk they are taking for investing in the company before the VC Series A round.

The effect of a convertible note with no discount and no cap means the investor takes the economic risk of investing early, while only getting the same economic benefit as a later investor who comes in when the company has been ‘de-risked.’

Milner and SV Angel have given YC founders the best imaginable deal. As an entrepreneur, it isn’t possible get a better deal than this. I can’t think of a logical reason to not take it.

In Conclusion

From the founders perspective, Start Fund is a very big deal.

Fundraising is a huge time suck for startup founders. It takes a TON of time and is very stressful. Paul Graham said it better than I ever could that money matters can easily become the top idea in your mind and consume you. Start Fund takes that stress off of founders and lets them focus on where they should be focused: their product. 

    • #term sheet
    • #venture capital
    • #y combinator
  • 11 months ago
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Gordon Bowman is in mobile monetization at Pandora and a momentum/swing investor. I write here to think about and find ideas and trends. More »

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